Company News, New Products

Urban Decay Revamps Bestselling Vice Lipstick To Include Vegan Ingredients

Moisturizing, longwear makeup formula now includes aloe vera and avocado oil.

Nostalgia is in full effect with consumers looking to the 1990s for fashion, hair and makeup inspiration, according to market research firm Spate. After a few years of decline in lipstick interest, consumers are ready to experiment with the bold colors and formats of the 90s. Consumers are seeking out metallic lipsticks in liquid and cream formats with matte finishes. Brands that offer bold colors and buildable, long-lasting formats will win with this new experimental, risk-taking, beauty consum...

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